Privacy Policy

Cookies are data stored locally on the user’s hard drive/storage device. Cookies can be received from various websites that are visited. The purpose of storing cookies is manifold—for example, they can be used to measure traffic (number of visitors, which pages are visited, etc.) and to enhance the functionality of a website by remembering your preferences and settings from previous visits.

memkaffe.no collects anonymized information about visitors to memkaffe.no for analysis. 

By anonymized information we mean information that cannot be traced back to a user or a person. The purpose of this is to collect statistics that can be used to further develop and improve the website. Examples of this type of data are: number of visitors to the site, how the site is used, how long the visit lasts, where the users come from and which browsers are used. 

We also collect search terms used via the search engine on the website. This is only to improve search results and the customer experience, and no information is collected that can be traced back to the user. 

Data that we use for analysis is processed with legitimate interest as a basis for processing. (GDPR art. 6 f). 

In this way, we can better understand how the website is used and we can thus improve the experience of our visitors. At the same time, we can more easily understand the effect of our optimizations and marketing measures.

In order to provide you with a relevant and good experience in our online store, we use functions and systems to personalize the content so that it is adapted to you and your interests. This includes your IP address, browser (Chrome, Edge, Safari etc.), operating system (Windows, Mac OS etc.), clicks or other relevant interaction with advertising, which pages you have viewed and the like. 

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We only personalize content on our website if you have consented. Such consent can be given by settings in a pop-up window or when it has been a long time since you visited the site.

We use cookies and pixels to personalize our online marketing. This only happens if you have given your consent. Such consent can be given by settings in the pop-up window that appears on your first visit or when it has been a long time since you visited the site. Alternatively, you can give consent or withdraw consent. If consent is not given, we will only use generic advertisements and other forms of targeting.

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We want our marketing to be perceived as relevant and valuable to you at all times, which is why the content will most often be customized. In this context, we may use profiling in the form of information about gender, date of birth and address from other sources, as well as information about what you have purchased. We and our partners track advertisements to know which ones you have viewed online, and which products you have viewed with us. This allows us to customize the store according to your interests, and show you relevant advertisements the next time.
 

In addition, if you have consented, we will ensure that you receive less advertisements for products you have already purchased, and instead receive offers of related goods and services or other products that we believe will be relevant to you. In customer matching, we may exchange your contact information with third-party platform providers, such as Google and Meta, in order to match you with the information you have provided to them. In addition to your contact information, there may be an exchange of information such as your name, city, county, gender, postal code, IP addresses and any identification numbers on devices you have used, as well as information about which purchases you have made with us. The exchange of such information will be encrypted, only exchanged for the customer matching and will be deleted as soon as the customer matching has been completed, normally within 48 hours. We may receive reports from the relevant third parties based on the matching, where the information is anonymized.

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We only use Google advertising products, but also their analytics tools to analyze user data. You can read about their processing of personal data here: https://policies.google.com/technologies/partner-sites

Your personal data will be stored for as long as necessary to carry out the services described in this statement, or for as long as we are legally required to retain them. After that, the data will be deleted.

Personal data shared with third parties

MEM will not share, sell, transfer, or otherwise disclose your personal data except as described in this privacy statement. Your data will only be shared if we have a legal basis for doing so, such as a legal obligation or your consent. Partners will only have access to the information if it is necessary to perform services for memkaffe.no. In such cases, data processing agreements are established to ensure information security.

MEM has company pages on Facebook, Instagram, LinkedIn, and YouTube. Users can post comments there, and we may share news, product information, competitions, and more. When you visit these pages, personal data about you may be processed. If your post or message appears to be an inquiry, MEM will respond to you. We have access to statistics and structured overviews of posts on the pages through standard Facebook/Instagram/YouTube/LinkedIn tools. Please note that as a user, you are subject to the terms and privacy policies of Facebook/Instagram/YouTube/LinkedIn when visiting our pages and, for example, posting content. We encourage you to read these terms carefully.

If you have consented to receive offers and information via email and/or SMS, you will receive newsletters by email and/or SMS with special offers and other communications sent to the electronic addresses you have provided. The content of these messages will often be tailored to you as the recipient, with relevant information and offers based on your behavior on the website and purchase history. You may at any time request to stop receiving such communications. This can also be done by clicking the unsubscribe link at the bottom of all automatically generated emails/SMS messages from memkaffe.no.

Please note that changes to the privacy policy may occur, and we ask you to check this page periodically to see if anything has been updated. Last updated: 02.02.2025